Thursday
Tips/AdviceHow To Build A Successful Social Site
That is quite a nice question, don’t you think? If you want to find an answer you might not have to look that far into the distance. In actuality, consulting any book on anthropology will give you more than enough food for thought.
As we all know, anthropologists propound that the behavior of individuals is dictated by the environment to more than a fair degree. This might go someway into explaining why there are so many specific networks available – networks for wine lovers, networks for bikers, networks for fighting adepts… and each one of these sites boast a completely different user interface. Making the user feel comfortable is the first building block. If the user is somehow alienated, he will not immerse himself in the site. He might not even scratch beyond the surface before going away, never to come back.
Think about it, the same happens in real life – a place that instils either dread or fright acts as a true inhibitor. You do not have a nice experience at a pop concert if right behind you there stand three thugs who send bottles flying through the sky and holler like Can Cerberus from start to finish.
And we have not even talked about technical considerations. If you want to know about how you should proceed best I advice you to read this article that deals with the main building blocks of social engineering. Here you have a brief description of each building block – don’t forget to read the original article, it is definitely worth it.
1.Voting: That is derived from sites such as Reddit and Digg. It allows people to vote up answers they think are noteworthy.
2.Tags: Tags play an obvious role – they put everything into perspective and make for immediate reference.
3. Editing: That means that discussions and topics can be changed and modified as everything shapes itself.
4.Badges: These go into showing credibility.
5.Karma: Again, another indicator of credibility.
6.Pre-search: This avoids duplication and the consequent waste of time.
7.Google is UI: This implies that pages must be Google-friendly. If not, people won’t find them.
8.Performance: If people don’t get what they are looking for from the start, you can kiss them goodbye. They must get the answers they are looking for when they request them, and walk away fulfilled at the end of it.
Post Tags: Social, Social media, Social network
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