Reality Check by Richard Moross

Jan 27

Tuesday

Reality Check by Richard Moross

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Comments January 27, 2009 – 12:21 pm | Permalink | |

Moo.com: an innovative Startup idea

Richard Moross is the CEO of UK Startup Moo.com. He recently gave an interview, in which he greatly summarizes the new reality of startups and startup founders:

Be honest with yourself. Is this really a business? Is it really different? If the elevator pitch includes the words ‘Twitter’, ‘social network’ or ‘it’s web app X meets geek meme Y’ you probably need to rethink things - those days are gone. Today your idea needs to be super-relevant: do people actually need this, or are you just a solution looking for a problem?

This makes a lot of sense. Think about it. You can’t rely on the old “hit” formulas anymore; you need to change things up if you’re going to succeed.

Share and Enjoy:

Post Tags: Business, Elevator pitch, On the Web, Online Communities, Richard Moross, Social network, Twitter, United Kingdom

Viewing 16 Comments

massagers 6 months ago 1 point
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This is so cool of a post, I liked reading it. Keep posts like this coming..

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5 /people/massager/ /people/massager/following/

Cosmetic Dentist Austin 5 months ago 1 point
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Social Media sites gained fame and popularity from people, well these sites had been really useful for some establishments and business purposes. It had also been useful in connecting with people you love or people that you knew

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2 /people/smile2/ /people/smile2/following/ http://www.AustinSmiles.com

SEO Miami 5 months ago 1 point
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Social media really rock for the past year...
There are lots of uses... Great post...

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1 /people/evoke001/ /people/evoke001/following/ http://www.seodriven.com

Austin Marketing Agency 5 months ago 1 point
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We can't hide the fact that Web 2.0 sites had really been very famous these days, that's why many businessmen had created their own websites to market their products online

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0 /people/marketing2/ /people/marketing2/following/ http://www.FahrenheitMarketing.com

instrumentals 5 months ago 1 point
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Nice, thank you for sharing this info

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2 /people/richardz315/ /people/richardz315/following/ http://www.instrumentals.bizz.cc

Sunglasses 5 months ago 1 point
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Web 2.0 is really popular today.. the result.. Many businessmen had created their site to advertise their product...

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-1 /people/sunglasses0/ /people/sunglasses0/following/ http://www.sunglassesuk.com/

chiropractors marketing 5 months ago 1 point
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Thanks for sharing your thoughts.. Great words I must say..
Social media have really done a great impact in advertising, networking and marketing..
It is just like a coffee that you have to drink every morning..

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1 /people/jazs22/ /people/jazs22/following/

Ambient 5 months ago 1 point
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Social networking sites are helpful in business. Having more friends in the social network the more viewer to view the business.

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http://www.digbands.com/ambient

Virus Protection 5 months ago 1 point
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Nice post! Liked it.. Please keep posting useful ones like this!

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0 /people/joshspyker/ /people/joshspyker/following/ http://protectionvirus.info

Anonymous Merchant Account 5 months ago 1 point
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There are lots of business owners that are pretty much aware of using social media sites to market their business

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1 /people/smoke6/ /people/smoke6/following/

psp homebrew 5 months ago 1 point
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Social media has come a long way , The main power of social media is still highly untapped !

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1 /people/noonebutm3x/ /people/noonebutm3x/following/ http://www.bannedfunnycommercials.com/

bands 4 months ago 1 point
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Social media is really interesting and helpful.

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http://www.digbands.com/

Club Penguin Cheats 4 months ago 1 point
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Many businessmen had created their site to advertise their product...

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http://www.club-penguin.org/

Gigs 4 months ago 1 point
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ocial network’ or ‘it’s web app X meets geek meme Y’ you probably need to rethink things - those days are gone. Today your idea needs to be super-relevant: do people actually need this, or are you just a solution looking for a problem

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http://www.DigBands.com/gigs

Gigs 4 months ago 1 point
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social network’ or ‘it’s web app X meets geek meme Y’ you probably need to rethink things - those days are gone. Today your idea needs to be super-relevant: do people actually need this, or are you just a solution looking for a problem

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http://www.DigBands.com/gigs

Rapid Sunglasses 1 month ago 1 point
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For me, the jury is still out on sites like Twitter. I think you could put thousands of hours into networking on there and end up disappointed with the results.

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1 /people/Jayser/ /people/Jayser/following/ www.rapideyewear.co.uk

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