Jan 27
Tuesday
OpinionReality Check by Richard Moross
Moo.com: an innovative Startup idea
Richard Moross is the CEO of UK Startup Moo.com. He recently gave an interview, in which he greatly summarizes the new reality of startups and startup founders:
Be honest with yourself. Is this really a business? Is it really different? If the elevator pitch includes the words ‘Twitter’, ‘social network’ or ‘it’s web app X meets geek meme Y’ you probably need to rethink things - those days are gone. Today your idea needs to be super-relevant: do people actually need this, or are you just a solution looking for a problem?
This makes a lot of sense. Think about it. You can’t rely on the old “hit” formulas anymore; you need to change things up if you’re going to succeed.
Post Tags: Business, Elevator pitch, On the Web, Online Communities, Richard Moross, Social network, Twitter, United Kingdom
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