Dec 01
Monday
Tips/Advice
Startup Diseases and How To Cure Them
Medicine

Sadly, there are no startup medicines

Startups can get sick too, and they usually do. Daiel Tenner, from SitePoint.com, wrote about the 9 Deadly Startup Diseases, and we wanted to comment on them.

-    Imaginary User Syndrome. You can’t develop something without knowing who your user is going to be. There’s no such thing as a perfect user, and if you’re imagining that, you’re screwed. Do your homework and find the type of user who’s going to get the most out of your product.
-    Frenetic Distraction Pox. Time is your startup’s most valuable resource, don’t waste it. If you’re wasting time uncontrollably, you’re not going to get anywhere, much less get there fast.
-    Wrong Hire Infection. Hiring the wrong people? Yeah, that’s a disease too.
-    Implicit Promise Fever: this is when you start promising things, and then never delivering. It turns your startup into the typical “what it could’ve been” case.


-    Stealth Product Delusion. If you keep your products hidden for too long, you’re going to get beat to the market. Make sure you do things fast, and keep them open, so everyone can see what you’re doing.
-    Wrong Platform Fracture. If you choose the wrong platform for what you’re doing, then you’re not going to be able to go anywhere with it. Try to make things easier by choosing the right platform.
-   Other Interest Disorder. Your startup is going to consume most of your time. If you’re not willing to do this, then don’t start up.
-    Perfection Hallucination. Your startup isn’t perfect, that’s an illusion of the worst kind.
-    Marketing Blind Spot. Don’t think you don’t need marketing. Not everyone can do the Google/Facebook word-of-mouth thing. Snap out of it! Hire some PR people!

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