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Hannes Walter Talks Fluid Forms
We had a chat with Hannes Walter, of Fluid Forms. A must-read for any entrepreneur looking for some inspiration:
1. When did your site officially launch?
Beta 2007
Launch 2009
2. What does it offer its visitors? Tell us briefly about your product or service.
Fluid Forms enables inspired individuals to integrate their personal touches into real and unique objects such as furniture, jewelry, lamps or accessories, by offering easy to use Online-Design-Tools. With these Design-Tools (developed with professional designers) anyone can create and commission unique products within seconds and without any special knowledge. Especially for people interested in art and design but also for gift buyers Fluid Forms is an exciting offer. Within two weeks each unique fluid form gets produced by digital fabrication methods (such as laser-cutting, 3D-printing and CNC-milling) and directly shipped to the customer.
3. How did you develop the idea for your site? Briefly tell us the story of how you thought this product or service would work, and how and when you decided to start working on it.
I had already worked with digital production methods like laser- cutting and 3D printing as well as with 3D CAD software in my former jobs. The initial idea came up during the diploma thesis for my Master of Media Design in 2004. We started to develop first design templates and prototypes in 2005. Those where very 3D-printed vases and lamps, but back then 3D-print was still too expensive for the consumer market.
4. Did you need to look for outside investment in order to finance your project? If you had an investor for your project, tell us who that person or company was.
Fluid Forms started in an start-up incubator financed by the Government of Austria. It was ideal to start with a quite futuristic start-up idea without taking high risk.
Especially, because Angel’s investment is still not very common in Austria.
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